Guinness Store House St Patricks Festival DinnerBrand Activation
This year the Guinness Store House and the St Patricks Festival came together to offer something truly unique to both welcomed guests from abroad, and our own locals here in Ireland. They wanted to transform their brewers dinning hall on the top floor of the Guinness Store house into a bespoke dinning experience, highlighting Irish talent that have made huge strides abroad.
They wanted to use the dinner to high light an Irish Chief who was flourishing in Scandinavia, any by doing so wanted to take inspiration from Scandinavian culture to tie into all the elements of the experience. They also wanted to high light how modern and contemporary Ireland has becoming within the event styling as well.
We were asked to come in to help them transform the Brewers Dinning Hall and bring in elements of both a modern, contemporary Ireland as well as a cozy, minimal Scandinavian feel into all element of styling and event experience. We of course wanted to tie in elements of Guinness and the St Patricks Festival into all of this well. By focusing on blacks, creams, deep greens, and off setting all these muted colours with dashes of copper, concrete, polished glass and wild flowers.
We feel we were able to truly encapsulate all the wonderful, modern, chic elements that represent Scandinavian and a modern Ireland culture visually.
Photos by Erica Coburn